Michel Herbelin founded his watch company in 1947 combining the principles of high quality watch making and technical reliability with elegance and good design. In 1972, Jean – Claude Herbelin, the son of the founder joined the company. With his team, he decided to adapt a new marketing approach by developing the creativity of the brand and proposing to position their high quality watches in the mid to upper section of the market.

www.michelherbelin.co.uk